TEAMWORK & ENGAGEMENT

TEAMWORK & ENGAGEMENT

Building loyalty between the world’s most emblematic brand and their own partners seems easy, but in this case we are talking about engagement, how to value your own identity with the brand and feel as it is a part of you.

In Ferrari´s event, the goal was to improve the partners’ nexus with the brand. A brand with this attraction power needs a really focused, as being partner of Ferrari involves working for the world´s best brand, which means that being in second place is considered a failure.